We recently had the opportunity to try NYC’s newest pet food delivery service, PetPlate. As many of you know, Mochi is a picky eater and she only eats fresh food for meals – so we are excited to see the growth of options for high quality natural food in New York. Mochi devoured her PetPlate chicken meals and to be honest, they looked pretty yummy to my human eyes as well! We chatted with the PetPlate CEO Renaldo and find out more about what inspired him to start the company – read on to get the scoop and don’t miss the awesome giveaway at the end of the post!
WHAT MOTIVATED YOU TO START PETPLATE?
I spent over a year doing manufacturing and supply chain consulting for leading pet food companies. I saw first hand what was going into the food, and thought that pet owners deserved higher quality ingredients for their pets.
WHAT ARE SOME OF THE BENEFITS OF FRESH FOOD VS. OTHER DOG FOOD OPTIONS?
I believe the number one benefit is knowing what you are feeding your pet. Just like us, I believe dogs are what they eat. If you look at commercial pet food companies many have been caught lying about what’s in their food, where their ingredients are sourced, and quality standards in their factories. We bypass that by only using natural ingredients and making all meals to order.
In addition, many people who have switched to homemade diets have solved weight, allergy, and digestive issues by switching over to a homemade diet. It’s great for picky eaters as well.
HOW DO YOU COME UP WITH THE RECIPES FOR THE MENU?
I worked with veterinary nutritionists from California to develop all of the meals to ensure they are balanced and contain the right supplements. As for the ingredients we only use food you’d eat yourself, and we made sure to include gluten-free and grain-free options as well.
We want to vary ingredients seasonally, so we are now offering pumpkin based dishes in the fall. (editor’s note: yum!)
HOW EXACTLY DOES PETPLATE WORK?
PetPlate works just like other food subscription services. You visit our website and pick your subscription plan, your meals, and delivery day/time. We have a very flexible delivery schedule that allows for freshly cooked meals to be delivered. For example, you can choose Wednesday Night or Sunday Mornings – whatever works best for your schedule.
Another thing we are excited about is that all meals are made-to-order. Since we only take subscriptions we can effectively plan our schedule and deliver our meals 1-2 hours after being cooked.
WHAT HAS BEEN THE MOST REWARDING PART ABOUT RUNNING YOUR BUSINESS?
I would say meeting other people. I try to do as many deliveries during the week as possible to chat with customers to get feedback on the product, and everyone has been extremely helpful and willing to chat. A few have invited me in, and I’ve gotten to learn about how they ended up with their furry best friend or have told me about their own businesses (often in the pet’s space). Its just a great community of people
DO YOU HAVE ANY ADVICE OR RECOMMENDATIONS FOR DOG PARENTS IN NYC?
Learn more about homemade diets. I think too often meal time is seen as a chore, but there are simple things you can do to not only make meal time an experience, but also improve the health of your pet!
If you haven’t tried PetPlate yet, the bitches say – give it a try! You can check out the subscription options and we’ve also partnered with PetPlate to giveaway 3 One Month Weekly Treat Plans (valued at $50 each)! Enter through the widget below – good luck!